Liptensity is the new lip formula from Mac Cosmetics, with true color and creamy texture made for those who love the impact of rich colors in their make up.

The packaging has a special shape with color coordinating caps, yet with the traditional vanilla scent that we all love!

The collection was created in collaboration with Maureen Seaberg, a writer on sensory experience and a Tetrachromat (a genetic ability to see up to 100 million shades than a regular person).

The range of colors includes earthy neutrals, lots of brownish, classic pinks and reds to unconventional shades like gray, black and blue.

Liptensity is promising to be the new obsession for the winter season. Now, browse through our gallery and let us know your favorite shade!